Every rupee accountable. Every campaign measured.
Paid acquisition across Meta, Google, YouTube, Amazon Ads, and emerging channels — optimized for ROAS, CAC, and LTV.
4.2x
average ROAS for D2C clients
₹50 Cr+
ad spend managed
30+
active ad accounts
Always-On
daily optimization cycles
Channels that deliver scale.
We execute paid acquisition across major and emerging channels using platform-specific creative, bidding, and audience strategies.
Meta Ads
Facebook and Instagram acquisition campaigns across high-volume and conversion-ready placements. Feed, Reels, Stories, and Advantage+ optimization.
Google Ads
Intent-driven acquisition using search demand and full-funnel Google media products. Search, Display, Shopping, and Performance Max management.
YouTube Ads
Video acquisition campaigns built for awareness-to-conversion progression. TrueView, Bumper, and Discovery ads that drive measurable lift.
Amazon Ads
Marketplace growth campaigns for catalog visibility and SKU-level profitability. Sponsored Products, Brands, and DSP management.
LinkedIn Ads
B2B paid campaigns for demand generation and qualified pipeline. Sponsored content and lead gen forms built for professional audiences.
Programmatic Display
Audience and behavior-led display media with retargeting and controlled frequency. DV360 and specialized placement optimization.
The performance engine.
We optimize for metrics that connect media activity to business outcomes — not superficial engagement numbers.
ROAS Optimization
- Revenue efficiency tracking
- Creative set analysis
- Margin-aligned bidding
- Campaign-level ROAS
- Scaling profitable wins
CAC & LTV Control
- Customer acquisition cost
- Payback window analysis
- Audience quality checks
- Retention-led targeting
- Budget reallocation
Funnel Diagnostics
- Lead-to-customer rates
- Pipeline value tracking
- Conversion diagnostics
- Stage-gate optimization
- Attribution modeling
Tracking & Tech
- Pixel & CAPI setup
- Server-side tracking
- GTM configuration
- Attribution validation
- Custom ad dashboards
The optimization loop.
Seven stages from diagnostic audit to monthly scale decisions. No vanity metrics — just pipeline and revenue.
Ad Account Audit
Tracking & Attribution Setup
Creative & Offer Strategy
Campaign Launch
Daily Bidding Optimization
Weekly Growth Reviews
Monthly Scale Decisions
Ad Account Audit
Tracking & Attribution Setup
Creative & Offer Strategy
Campaign Launch
Daily Bidding Optimization
Weekly Growth Reviews
Monthly Scale Decisions
Pricing
Management structures.
Transparent fee models aligned to your spend band, account complexity, and growth stage.
Starter
₹40,000
/ month fee
Best for
Brands spending ₹1L - ₹5L / month
- 1-2 major platforms
- Weekly performance report
- Monthly strategy call
- Basic creative refresh
- Tracking & pixel setup
Growth
₹1,00,000
/ month fee
Best for
Brands spending ₹5L - ₹25L / month
- All major platforms
- Daily bidding optimization
- Dedicated performance strategist
- Weekly creative refreshes
- Custom real-time dashboard
- Weekly growth reviews
Enterprise
Custom
Based on spend
Best for
Brands spending ₹25L+ / month
- Full-stack performance pod
- Full-funnel attribution
- MMM Modeling
- Custom CRO program
- Dedicated war room
- Omni-channel orchestration
Prices exclude GST and ad spend. Monthly retainers billed at the beginning of each cycle.
Industries we scale.
Paid performance outcomes.
See how we've driven predictable growth for brands across diverse sectors.
Snicsnac: 3x D2C revenue growth with performance engine
Attribution improvements and paid channel optimization driving stronger ROAS.
Read case study Case StudyPizzaRev: Repeat-order lift with campaign automation
Behavior-led audience segmentation and paid message strategy for repeat velocity.
Read case study Case StudyMars Rejects: High-volume commerce growth and retention
Acquisition-to-retention orchestration supporting large-scale transaction growth.
Read case studyFrequently asked questions.
Do you charge a percentage of ad spend?
We offer transparent management fee models. For high-scale accounts, we can also structure spend-linked or hybrid models that align our performance with your growth.
What ROAS should I expect?
ROAS expectations vary by category, price point, and funnel health. We benchmark your account potential after a diagnostic audit and set realistic targets for ROAS and CAC.
How do you handle creative - do I provide them?
Both models work. You can provide assets, or we can produce high-performance creative (statics, Reels, UGC) through our specialized creative production team as an add-on.
Will you set up tracking and pixels properly?
Yes. We handle pixel setup, server-side tracking (CAPI), conversion API configuration, and attribution validation to ensure every conversion is tracked accurately.
Can you fix my broken Meta or Google account?
Yes. We handle recovery for disabled accounts, policy troubleshooting, and structure rebuilds for underperforming ad accounts that need a fresh start.
How is performance marketing different from digital marketing?
Performance marketing is focused specifically on paid acquisition and measurable conversion outcomes, while digital marketing covers broader organic and lifecycle channels.
Related services.
Digital Marketing
Pair paid performance with organic SEO, content, and social for full-funnel coverage.
Learn moreMarketplace Product Marketing
Apply paid media expertise directly on Amazon, Flipkart, and Indian marketplaces.
Learn moreVideo Editing & Production
High-converting video creatives for social and paid media campaigns.
Learn moreAdvertising
Extend performance campaigns into OOH, print, and influencer channels.
Learn moreReady to make your paid media accountable?
Start with a free ad account audit and a growth roadmap built around revenue impact.
Get a Free Ad Account Audit